"Stereotyped Women in Advertising"
Date Submitted: 05/22/2004 08:22:50
Category: / Social Sciences / Sociology
Length: 6 pages (1644 words)
Category: / Social Sciences / Sociology
Length: 6 pages (1644 words)
Stereotyped Women in Advertising
For my research of gender roles in today's society, I decided to take a look at how men and women are portrayed in advertising. I watched three hours of prime time television commercials to see which products were directed at which gender. I developed criteria for my research to distinguish between commercials of and for men and commercials of and for women. I looked at location (inside or outside of the …
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