Public relation
Date Submitted: 09/10/2006 00:58:10
Category: / Business & Economy / Marketing and Advertising
Length: 14 pages (3880 words)
Category: / Business & Economy / Marketing and Advertising
Length: 14 pages (3880 words)
INTRODUCTION
Public Relations is the knowledge that relates to company's Public Relation policies and management, creating and managing company image by means of Press Release, advertising and company's presentations.
There are some benefits of PR; it can build a strong sense of corporate identity by promoting its good image to the public/outsiders, clear the misconceptions and prejudices from the public, promote the organization activities/services and products by using, for example, sales promotion. The …
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…for future references. This step can only be done after all the programs have done.
REFERENCES
Tan, Amat, Introduction to Public Relation
Survey Research at Yuki Serdang Supermarket
Analisa Daily, 2 July 2004, Jatayu Airlines, Trophy Tour
Analisa Daily, 2 July 2004, Kharisma Studio, jl. Mahkamah no.89B
Percetakan Budi Utomo, Jl. Perintis Kemerdekaan No.173G
Suan's Bakery, Jl. Taruma no.9-B
Papa Mama Florist & Gift, Jl. Kol Sugiono no.16
Hotel Dirga Surya, Jl.Imam Bonjol no.6
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