Banning Tobacco Advertising In Lebanon
Date Submitted: 09/10/2006 01:07:25
Category: / Business & Economy / Marketing and Advertising
Length: 5 pages (1417 words)
Category: / Business & Economy / Marketing and Advertising
Length: 5 pages (1417 words)
INTRODUCTION
According to The Daily Star Lebanon, the Lebanese community consumes approximately 600 million cigarettes annually, spending more than $400 million a year to do so.
Only around $8 million is earned by Lebanese advertisement agencies from Tobacco products, and a ban of tobacco ads would drastically hit their revenues selling power, virility, happiness, liberty and passion. Smoking advertisements are on wide display on Lebanese TVs, in magazines, newspapers and on billboards. Sadly, Lebanon is the only Arab
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all tobacco products 'advertisements to live in A TOBACCO-FREE World.
REFERENCES
<Tab/> "The European Report one Tobacco Control Policy". WHO (World Health Organization) European Ministerial Conference for a Tobacco-free Europe. Warsaw, Poland 18-19 February 2002.
<Tab/>"Campaign for Tobacco-free Kids". Tobaccofreekids.org. October 15, 2004.
<Tab/>Lina Dahda. "Lebanon mulls ban on tobacco advertising, tax hike on cigarettes". The Daily Star. May Monday 31, 2004.
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