The potential of exporting liquid soap from the UK into Thailand's market
Introduction
In this report we decided to explore the possibility of introducing Simple liquid soap from United Kingdom (fifth largest exporter) to Thailand. Although, the general soap market in Thailand is declining but the liquid soap market is growing continuously. For example, the leader of soap market; P&G had a 15 percent decline in its bar soap due to the consumers switching to liquid soap. It is a new style of soap and Thai …
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…from
http://www.nso.go.th/eng/indicators/core_e.htm
·Age structure of the population. From World Wide Web. Retrieved from
http://www.unescap.org/pop/data_sheet/2000_tab2.htm
·Population in major city of Thailand: From World Wide Web. Retrieved from http://www.chula.ac.th/college/cps/thaidata/thailand_data.html
·Percentage of people age between 15-65: From World Wild Web. Retrieved from http://www.unescap.org/pop/data_sheet/2000_tab3.htm
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