International Marketing
I. SUMMARY MEMORANDUM
To: Mr. Jinn Chow Yin, president of Yin Enterprises
From: Chivonne Parker and Vonique Booze, Gap Inc. representatives
Date: January 16, 2001
Regarding: Proposal for an international business venture
The business venture that we propose is to set up a chain of our stores, the Gap Inc. We are a global company with three exciting divisions- Banana Republic, The Gap, and Old Navy. Our performance begins and ends with our customers. We never forget …
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“Household accounts”
http://www.jinjapan.org/insight/html/focus05/women_as_consumers/household_accounts01.html
Japanese Consumers”
http://www.jinjapan.org/insight/html/focus08/flash%20backs/fb03.html
PRICES OF GOODS AND SERVICES
http://www.jinjapan.org/insight/html/focus08/prices%20of%20goods/pric10.html
“Women in the work force”-women working and pursuing careers
http://www.jinjapan.org/insight/html/focus05/women_working/women_working_and01.html
"Gap Inc. information"
www.gapinc.com
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