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Consumer attitude towards the services of Gulf Air Airline of Qatar

Title: Consumer attitude towards the services of Gulf Air Airline of Qatar
Category: Business & Economy / Marketing and Advertising
Details: Words: 3123 | Pages: 13.3 (approximately 235 words/page)


Consumer attitude towards the services of Gulf Air Airline of Qatar

Gulf Air, Road to Excellence To better understand the attitudes of travelers towards the overall services of Gulf Air in Qatar, we conducted a survey on October 1995, to discover attitudes of travelers and accordingly organize general findings. We wrote a questionnaire to assist us in the design of the promotional strategy which would induce change and create new and improved image of Gulf Air. (questionnaire Exhibit 1) Scope and limitations: The Questionnaire included 28 questions and it …showed first 75 words of 3123 total

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showed last 75 words of 3123 total…flying                                                                                                                                                                            Attractive airline packages                                                                                                                                                 Reasonable extra weight charges                                                                                                                               Responsive inflight service                                                                                                                                                 Comprehensive inflight Duty-Free                                                                                                                               22) What suggestions could you make for Gulf Air to serve you better ? __________________________________________________________________ ____________________________________________________________________ ____________________________________________________________________ 23) What is your age ?         a. ____                  Under 18         b. ____                  18 - 25         c. ____                  26 - 35         d. ____                  36 - 45         e. ____                  46 - 55         f. ____                  56 - 65         g. ____                  over 65 24) What is your sex ?         a. ____         Male         b. ____         Female 25) Martial Status ?                  Single                   ______         Married                   ______ 26) What is your occupation ? _______________________ 27) How many people are there in your household ?         a. _____         One         b. _____         Two         c. _____         Three         d. _____         Four         e. _____         Five or more

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