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For almost a year now, it has become common knowledge to the economic sector that global economy is being dragged through what now seems like a long dark tunnel. A slump in markets was taking minor progress during the first half of 2001, but after the tragedies of September 11, resulted in an immediate economic recession. Nearing the year end, economists were making hopeful predictions for the first and second quarter of 2002. Unfortunetely, most were disappointed as …

…as zero-percent financing. Maybe that’s the kind of hint retailers need to take – consumers are willing to wait a long time until more reasonable prices surface. But then again, past analysis has shown that retail sales can make quick transitions as fashion and seasonal changes play a large role in its success. Either way, companies will have to figure out a way to survive the gloom without harming each other through extreme competition first.